Cerebra
Blog posts
New Client Announcement
Submitted by Cerebra on Wed, 2012-08-22 11:05
Cerebra is excited to announce that Woolworths will be joining the team from September 2012. Although Woolworths currently handle their social media in-house, and host very successful and pages, they saw the need to expand on that communication and talk to the community on an individual level. With that objective in mind, they called on Cerebra to assist them in developing an influencer engagement program. Cerebra will also be facilitating a qualitative reporting system using Online Reputation Management.
Welcome to the Cerebra community Woolworths!
New Client Announcements
Submitted by Cerebra on Fri, 2012-07-13 12:27
Cerebra is happy to announce the latest additions to our online family, Lexus and the Discovery Invest Leadership Summit (DILS) for 2012.
Lexus, part of the Toyota group, are producers of a range of luxury sedans, coupes, hybrids, SUVs and performance vehicles. Cerebra is looking forward to growing and engaging with the Lexus community through driving their existing and pages and launching the brand on . Welcome to the family Lexus!
Cerebra launches inaugural Social Business Summit
Submitted by Cerebra on Mon, 2012-07-09 13:27
The social web has fundamentally changed how ordinary people connect, communicate and collaborate with each other, both beyond and behind the corporate firewall. In an effort to introduce South African business to the intricacies and challenges of social business, Cerebra are excited to announce the first Social Business Summit.
Cerebra CEO, Mike Stopforth says, “Social media has not just changed the face of marketing, but challenged the very construct of business. ‘Corporate firewalls are keeping smart employees in, and smart markets out.’ Talent attraction and retention, culture shifts, collaboration and information dissemination need a new approach.”
Whose tweet is it anyway?
Submitted by Cerebra on Wed, 2012-04-11 16:28
With social media now an integral part of corporate communication, there’s debate over who “owns” online content and virtual followers.
New Client Announcements
Submitted by Cerebra on Wed, 2012-04-04 15:51
Shinka
Cerebra is excited to announce Shinka as their new client as of April 2012.
Based in Stellenbosch, The Shinka Network represents the largest mobile community in Africa. With exclusive advertising on platforms such as Mxit, Motribe and Fsms, to name a few, you can reach over 10 million Africans in a single month with specifically targeted Ad campaigns.
Cerebra will be handling all of Shinkas PR as well as Facebook and Twitter accounts.
Servest
[2012 trends] Strong and continued growth for social media
Submitted by Cerebra on Wed, 2012-01-25 16:18
With 2011 in the rearview mirror, we expect a strong and continued growth on various social media platforms in 2012. The increased online penetration and a strong drive from mobile operators to connect more people to the internet through smartphones or dongles will undoubtedly lead to more people joining social networks.
The year in review
As more South Africans learn to enjoy the benefits of leading the connected lifestyle, the more our national online community grows. 2011 brought considerable growth to the SA social media landscape. According to the most recent World Wide Worx survey: